|
Please select the letter to see terminology.
Search Engine Optimisation - Search Engine Optimisation refers to the process of optimising a Web site so that it appears prominently in search engine results for specific keywords. Search Engine Optimisation may involve modifying the markup of a site to make it more Search Engine Friendly, which is free, or it may involve paying search engines or directories for inclusion. Some Search Engine Optimisation techniques are frowned upon because they involve trying to 'mislead' the search engines into believing your site is more relevant to a search term than it really is.
Semantic Web - The objective of the Semantic Web Architecture is to provide a knowledge representation of linked data in order to allow machine processing on a global scale.
Server-side code - Server-side code is executed on the web server with the finished result usually sent to the end user. Server-side code is commonly written in PHP, ASP, JSP, Cold Fusion, or Perl.
Social Networking - On a broad level, it is an online community of people who are socializing with each other via a particular Web site. On an individual level, it is the practice of growing the number of one's business and/or social contacts by networking with individuals. Most of the social networks on the Web are public, allowing anyone to join. It is based on the idea of "six degrees of separation" (the concept that any two people on the planet could meet through a chain of no more than five people), social networking is a popular way to connect socially or professionally with other people!
Spam - An e-mail message sent to a large number of people without consent, also known as Unsolicited Commercial E-mail (UCE) or junk e-mail. Spam is usually sent to promote a product or service. It is also found in newsgroups, where people post identical and irrelevant messages to many different newsgroups that have nothing to do with the content of the posting. Some newsgroup users distinguish spam from velveeta (which is to cross-post to an excessive number of newsgroups), and consider spam to be worse because posting messages separately drains more disk space and network bandwidth.
Spider - Synonymous with a crawler, this is a program that searches the Internet and attempts to locate new, publicly accessible resources, such as WWW documents, files available in public FTP archives, and Gopher documents.
Also called wanderers or bots, spiders contribute their discoveries to a database that Internet users can search by using a search engine. Spider technology is necessary because the rate at which people are creating new Internet documents greatly exceeds any manual indexing capacity (although search directories prefer the manual approach).
Splash page - An introductory first page or front page that you see on some Web sites, it usually contains a click-through logo or message or a fancy Flash presentation with some kind of announcement. The main content and navigation of the site reside "behind" this page (on the homepage or welcome page).
SSI - Server Side Include - a file spliced into a Web document on the Web server. May be performed by the Web server itself, or commonly by a server side script such as Perl, ASP, ColdFusion or PHP.
Static Typed - Static typed programming languages are those in which variables need not be defined before they're used. Static typing does not imply that you have to declare all the variables before you use them; variables maybe be initialized anywhere, but developers have to do so before they use those variables.
Stealth URL's - Web sites, mostly porn, that capitalize on URL misspellings (oracl.com, altavitsa.com, motorrola.com, et cetera) to attract visitors and advertisers or to spoof the original site.
Sticky content - Information or features on a Web site that gives users a compelling reason to revisit it frequently. Stickiness is also gauged by the amount of time spent at a Web site over a given period of time. This is often maximized by getting the user to leave some information behind on the site, such as a personal profile, an investment portfolio, a resume, a list of preferred cities for weather reports, personal horoscopes, birthday reminders, and the like.
Stream or streaming - Also known as "streaming media," it is the transmission of a media clip, over a network, so that it begins playing back as quickly as possible. Streaming is an Internet data transfer technique that allows users to see video and hear audio files without lengthy download times
|
