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Please select the letter to see terminology.
LAMP - LAMP (Linux/Apache/MySQL/PHP) is a popular Open Source Website platform combination of Operating System (Linux), Web server (Apache), database (MySQL) and scripting language (PHP).
Landing page - Another name for a page on a Web site to which people are referred via links from other Web sites, especially from ad banners.
For example, when a company is in the middle of an online ad campaign, it may steer users to more than one landing page in order to test the effectiveness of each ad. Usually, a company will design one landing page per banner so the follow-up content matches the sell on the particular banner ad.
Link - Text or images on a Web page that a user can click on in order to access or connect to another document. Links are most commonly thought of as the technology that connects two Web pages or Web sites. They are most commonly seen on your browser as underlined words (such as "user" "click on" and "access" earlier in this paragraph).
Once you click on a link, it could trigger a variety of events: It could "jump" to a different page or to another place on the same Web page; it could link to a file that will start downloading to your computer; it could trigger the launch of a helper application that will then process the clicked-on file, it could launch your e-mail program so you can send a message, and so on. What actually occurs when you click on a link is determined by the file's MIME type and the way your computer system is configured to handle that MIME type. For example, browsers are configured to display all files that have HTML in their MIME extension.
Link farm - a.k.a. FFA (free-for-all) pages, banner farms. Slang for a Web page that has no meaningful content of its own, but instead is a long list of links or a long vertical display of ad banners.
Originally, the process of exchanging reciprocal links with sites was designed increase search engine optimization (SEO) because the idea was to increase the number of sites that link to yours. In the early days, the more Web sites that linked to yours would enable your site to appear first, or higher, in organic search results. In the past, this number of links defined the level of popularity of your site among users of the Internet. However, with the advance of technology, now algorithms have been written to place more value on the quality of the content on Web pages that link to your site, not the quantity. Search engines such as Google now consider link farming as a form of spam and have implemented anti-SEO tactics.
Link popularity - To measure the quantity and/or quality of sites that link back to your Web site.
Link popularity is a ranking method used by most major search engines. It looks at the number of Web sites linking to your page and more importantly, the quality of who is linking to you. The more sites linking to you, the better your ranking becomes. Also, links from more popular and content relevant sites are better than just any random links (such as link farms).
To find out who is linking to your domain name, go to Google and enter the following in the search box (replacing "yoursite" with your domain name): link:www.yoursite.com
Note: ONLY inbound links from websites with a pagerank" value of 4 or more will be listed.
Linux - An Open Source computing platform based on the robust core of commercial Unix systems. Developed by a Finnish programmer named Linus Torvalds in the early 90's, the Linux core is typically distributed with hundreds of other 'packages', commonly known as GNU/Linux. There are dozens of popular distributions (or 'flavours') of GNU/Linux such as the popular RedHat, Mandrake, Slackware and Debian. GNU/Linux is become popular because it is free, flexible and secure.
Localhost - "Localhost" is an alias for the address 127.0.0.1, an address that always indicates the local computer. This is the address that a computer can use to refer to itself. For example, when testing a Web application on the same computer as the server, you can use the address http://127.0.0.1 or http://localhost.
Log file - Created by a Web server or proxy server, it is a file that records each server action in response to user requests. Since raw log files are difficult to interpret manually, analysis software is used to extract useful information.
Lurk - To read messages in a newsgroup or a chat room or on a social networking site or a blog without ever posting or replying yourself.
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